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The cost savings and convenience for both staff and customers makes live chat not only a viable option for businesses today, but an essential tool for any company that thrives on providing excellent customer service.A customer’s frustration or need that has yet to be filled is called a pain point, and marketing teams mine social media and message boards for these pain points.This helps eliminate bounces away from retail websites and ensure that full shopping carts make it through check out.Website designer Cory Miller of i Themes regularly uses Provide Support for his business, and he has noticed increased opportunities for upselling products.Besides finding the right software, companies using live chat will need to provide specialized training for their employees.Live chat is different from a phone call, since all replies must be short sentences that get right to the point. There is an art to knowing when to ask a question and when to offer solutions or additional products.Die Flash-Version hat den kompletten Funktionsumfang und ist optimiert.
Live chat provides immediate access to customers’ pain points.
All these attitudes were even more prevalent among respondents who bought online at least weekly.” With employees spending less time on the phone, they can multi-task during chat conversations and cut the waiting queue to a fraction of its former size when compared to a call center.
Not only is this a process improvement but it increases the chances of overall sales (which we’ll get into next! The general trend among users in marketing forums and on blogs is that live chat on a website can generally lead to improved sales numbers.
As it turns out, live chat has the ability to provide the convenient answers that customers want, while also adding significant benefits to the staff and bottom line of companies.
In this post we’re going to get into why live chat can improve your business and tips on how to maximize its effectiveness.If you want to gain an edge on the competition, live chat is a key feature that websites must have in order to be competitive and to hopefully rise to the top.